4 March 2019

Case Study: Mizkan Museum Interactive Tour

Mizkan Group, established in 1804, is the number one sushi seasoning supplier in the world.

The Mizkan Museum (MIM) is an interactive museum where visitors can learn about Mizkan’s history as a vinegar manufacturer, and about the charm of Japanese food.

With the MIM App, visitors can enjoy a unique, interactive tour within the museum. The Quuppa positioning system is used for tracking the visitors and automatically control the written explanations and audio guidance. The system also provides valuable information on how the visitors are moving in the museum and which exhibit objects are the most popular, for further development of the exhibition.

The solution is created and provided by Kokusai Kogyo, Bascule, and Dentsu Live.

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